In February 2012, designer Anthony Thomas Melillo launched his namesake label with the perfect t-shirt. The brand has since evolved into a full lifestyle collection focused on luxurious sportswear for men and women. Primarily manufactured in Peru using the finest materials, each product embodies a modern ease that reflects a lifestyle ATM aims to market. The flattering and timeless collection launched exclusively with Barneys in 2012. Today it reaches over 300 specialty and high-end department stores including Neiman Marcus, Saks Fifth Avenue and Nordstrom. “These are pieces that you buy because you instantly love them,” says Melillo. “They aren’t over-designed or complicated.” With PCC handling all aspects of the business, Melillo is able to focus on expanding the collection and carving a singular brand identity.