The 2002 acquisition of the Perry Ellis license for women's clothing boosted Public Clothing's multi-tiered brand strategy as its entrée into the better sportswear market. Supported by strong brand equity the multi-million dollar relaunch is expected to enter more than 300 specialty and department store doors in its debut.

A recent Women's Wear Daily study ranked Perry Ellis as the "6th favorite brand" overall among women surveyed. An NPD study showed American consumers consider it a "brand I trust," one which "offers value", and one of "high quality." Additionally, 63.2 percent of women find it an "excellent" or "very good" brand, exceeding all brands in our competitive set.

www.perryellis.com